Displayed Job Title
Marketing Communications Executive
Job Function
Marketing and Communications
Business Line
Beverage (Beer)
Hong Kong
Job Description
Purpose of the Job
  • The incumbent is responsible for supporting marketing campaigns implementation (Offline & digital) for sustaining brand presence of assigned brands
  • Coordinate both online & offline advertising and promotional campaigns with agencies and internal stakeholders to ensure smooth implementation of the campaigns to meet business goals & pre-aligned KPIs
  • Work closely with the team to develop and integrated media planning & recommendations, implement media plans and monitor the whole process from briefing to post buy
  • Stay abreast of media updates and trends, behavioral changes of audiences, and best practices, share new insights and recommendations with the team
  • Prepare performance analysis report on campaign effectiveness via Google Analytics and/or Google Ads platforms, provide recommendations for campaign optimizations
  • Liaise with agencies for media-oriented creative executions.
  • Handle customers’ enquiries and service relevant customer comments and respond accordingly
  • Assist in develop, manage and execute CRM program to enlarge membership database
  • Participate and assist in all marketing activities and events
  • Perform other ad hoc projects as assigned
  • Degree holder preferably in Communications, Marketing or Business related discipline
  • 2 years relevant experience is required. Experience in Media Agency is an advantage
  • Detailed-minded with good analytical skills. Strong attention to detail in crafting spreadsheets and presentation reports
  • Creative thinking, attention to details, self-motivated, Strong sense of responsibility and prioritization
  • Eager to learn about different media platforms and social media marketing in general
  • A proactive team player with strong communication and interpersonal skills
  • Good command of both written and spoken English and Chinese

Success Breeds Success.

With over 100 years of history, Jebsen’s success has been made possible through our commitment to our partners, to our communities, and to our most valuable asset — our people.

We offer dedicated and talented individuals the opportunity to engage with a family of premium global brands. Employees who pursue excellence are given a diverse platform that provides continuous development and career exposure.

At Jebsen, success breeds success.